Blake Lively sued for allegedly causing PR firm ‘millions of dollars in reputational harm’ with Justin Baldoni complaint

It (still) doesn’t end.Blake Lively has been sued again amid her and Justin Baldoni’s legal drama — this time by a crisis PR firm.In court documents obtained by Page Six, Jed Wallace is claiming that the actress defamed him and his company, Street Relations Inc., when she filed her December 2024 complaint against Baldoni with the California Civil Rights Department.

Blake Lively has been sued by a PR firm amid her and Justin Baldoni’s ongoing legal drama.

Jed Wallace accused the actress of defaming him and his company, Street Relations Inc.

Lively identified him in her December 2024 complaint against Baldoni.

Not only did Lively accuse her “It Ends With Us” co-star of sexual harassment in the complaint, but she alleged that he engaged in a social media “smear campaign” against her.The “Gossip Girl” alum identified Wallace and Street Relations Inc. in the filing but did not name either as defendants in the lawsuit she filed with the New York federal court later.However, in this new lawsuit against Lively, Wallace claimed that the actress asked a judge to authorize deposing him, accusing him of being a subcontractor to TAG — the company she claims engaged in an “unlawful retaliatory social combat campaign” against her.

However, the “Gossip Girl” alum left him out of her subsequent lawsuit.

Nonethless, Wallace claimed the damage was already done.

Wallace, who insists this is false, wrote that this alleged mistake cost him “millions of dollars in reputational harm with a projected loss to his company that exceeds another million.”Lively’s legal team, in turn, clapped back at the lawsuit in a statement to TMZ, writing, “Another day, another state, another nine-figure lawsuit seeking to sue Ms. Lively ‘into oblivion’ for speaking out against sexual harassment and retaliation.”

Lively’s rep has yet to return Page Six’s request for comment.TMZ was the first outlet to report the news on Wednesday.

Lively’s legal team slammed his legal filing as another “nine-figure lawsuit” against her.

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Blake Lively sued for allegedly causing PR firm ‘millions of dollars in reputational harm’ with Justin Baldoni complaint

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Riley Cardoza and

Sarah Jones

Published Feb. 5, 2025, 2:38 p.m. ET20

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It (still) doesn’t end.

Blake Lively has been sued again amid her and Justin Baldoni’s legal drama — this time by a crisis PR firm.

In court documents obtained by Page Six, Jed Wallace is claiming that the actress defamed him and his company, Street Relations Inc., when she filed her December 2024 complaint against Baldoni with the California Civil Rights Department.

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Justin Baldoni and Blake Lively in January 2024 in New Jersey
Blake Lively has been sued by a PR firm amid her and Justin Baldoni’s ongoing legal drama.GC Images
Blake Lively in February 2024 in NYC
Jed Wallace accused the actress of defaming him and his company, Street Relations Inc.GC Images
Blake Lively at August 2024 "It Ends With Us" premiere
Lively identified him in her December 2024 complaint against Baldoni.WireImage

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Not only did Lively accuse her “It Ends With Us” co-star of sexual harassment in the complaint, but she alleged that he engaged in a social media “smear campaign” against her.

The “Gossip Girl” alum identified Wallace and Street Relations Inc. in the filing but did not name either as defendants in the lawsuit she filed with the New York federal court later.

However, in this new lawsuit against Lively, Wallace claimed that the actress asked a judge to authorize deposing him, accusing him of being a subcontractor to TAG — the company she claims engaged in an “unlawful retaliatory social combat campaign” against her.

Blake Lively in "It Ends With Us"
However, the “Gossip Girl” alum left him out of her subsequent lawsuit.©Sony Pictures/Courtesy Everett Collection

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Blake Lively in "It Ends With Us"
Nonethless, Wallace claimed the damage was already done.©Sony Pictures/Courtesy Everett Collection

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Wallace, who insists this is false, wrote that this alleged mistake cost him “millions of dollars in reputational harm with a projected loss to his company that exceeds another million.”

Lively’s legal team, in turn, clapped back at the lawsuit in a statement to TMZ, writing, “Another day, another state, another nine-figure lawsuit seeking to sue Ms. Lively ‘into oblivion’ for speaking out against sexual harassment and retaliation.”

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Lively’s rep has yet to return Page Six’s request for comment.

TMZ was the first outlet to report the news on Wednesday.

Blake Lively and Ryan Reynolds in NYC in July 2024
Lively’s legal team slammed his legal filing as another “nine-figure lawsuit” against her.GC Images

Lively, 37, and Baldoni, 41, first sparked feud rumors when “It Ends With Us” premiered in August 2024.

The same day that Lively officially sued Baldoni, the actor hit back with his own $250 million libel lawsuit against the New York Times for its coverage of her complaint — although the outlet is standing by its “meticulous” reporting.

Baldoni, for his part, has denied any wrongdoing.

In January, the “Jane the Virgin” alum sued Lively, her husband, Ryan Reynolds, and their rep for $400 million over civil extortion, defamation and invasion of privacy.

Baldoni sued Lively and her husband, Ryan Reynolds, for $400 million last month.

This number is four times the couple’s net worth.

His lawyer, Bryan Freedman, subsequently teased a website launch featuring correspondence that would allegedly “directly quash” Lively’s claims about Baldoni.

As raw movie footage and middle-of-the-night voice messages were subsequently released, Lively and Reynolds, 48, requested a gag order to silence Freedman.

The promised website, nevertheless, launched over the weekend, with Baldoni sharing a filing from the lawsuit containing a slew of text messages between himself and Lively.

Lively sued Baldoni that same month after accusing him of sexual harassment.

The actor has denied any wrongdoing

Despite Baldoni’s lawsuit being four times her and Reynolds’ net worth, the “A Simple Favor” star has remained “surprisingly” calm throughout the scandal.“[She] just tries to focus on family life,” a source told People Monday. “She sees the whole lawsuit drama as a necessary bump, but she’s not letting it take away from her main focus, which is her children.”That same day, Baldoni’s lawyer said during a pre-trial conference that his client has been “devastated financially and emotionally” by the ongoing drama.